A customer satisfaction index using principal component analysis was proposed for a software solution company, which can be used as an input to the marketing division to identify potential customers from their past experience, and this approach can be used in similar situations for any industry.

Quality assurance

Customer satisfaction as the key element for success in business is a major concern for any industry. In this paper we propose a customer satisfaction index using principal component analysis for a software solution company. This index was used as an input to the marketing division to identify their potential customers from their past experience. Since this is a very common problem for any industry, the same approach can be used in similar situations.

A customer satisfaction index using principal component analysis was proposed for a software solution company, which can be used as an input to the marketing division to identify potential customers from their past experience, and this approach can be used in similar situations for any industry.

Evaluation of customer satisfaction level of different projects.