Agent-based buyer coalition formation algorithm in E-commerce market
Published 2004 · Han Wei
Computer Engineering
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Abstract
Dynamic coalition formation with self-interest agent in multiagent environment was discussed under the background of the buyers purchase coalition in E-commerce market. Based on game theory, it was proved that if all of the agents adopt the bottom line strategies, only one Nash equilibrium existed when the consult cost is a constant. At last , an algorithm for calculating the bottom line value was proposed.
Study Snapshot
Key takeawayThe proposed algorithm effectively calculates the bottom line value in e-commerce markets with self-interest agents, resulting in a Nash equilibrium when consult cost is constant.
PopulationOlder adults (50-71 years)
Sample size24
MethodsObservational
OutcomesBody Mass Index projections
ResultsSocial networks mitigate obesity in older groups.