10 papers analyzed
Some studies suggest streaming platforms have enabled small-budget films and new talent, increased accessibility, and shifted focus from traditional cinema to online platforms, while other studies highlight concerns about revenue loss, reduced home video revenues, and changes in cinema-going behavior.
The rise of streaming platforms, also known as over-the-top (OTT) services, has significantly impacted the cinema industry worldwide. This transformation has been driven by technological advancements, changing consumer preferences, and recent global events such as the COVID-19 pandemic. This synthesis explores the various effects of streaming platforms on the cinema industry, drawing insights from multiple research studies.
Shift in Consumer Viewing Habits:
Impact on Revenue and Distribution:
Technological and Market Dynamics:
Cultural and Creative Impacts:
Future Prospects and Industry Adaptation:
The advent of streaming platforms has brought about significant changes in the cinema industry, affecting consumer behavior, revenue models, and content production. While streaming services offer convenience and a wide range of content, they also pose challenges to traditional cinema revenue and local creative processes. The future of the cinema industry will likely involve a hybrid model where both streaming platforms and cinemas coexist, each catering to different aspects of the film-viewing experience.
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