Disruptive Innovations and Deep Market Penetration with Respect to Timing

doi:10.47611/jsrhs.v11i3.2941

Paper

Disruptive Innovations and Deep Market Penetration with Respect to Timing

Published Aug 31, 2022 · Sarvesh Tiku

Journal of Student Research

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Abstract

This research analyses the impact of ‘timing’ on the success of disruptive technologies and deep market penetration. The essential components to view a firm as a disruptive innovation, as well as aspects associated with it, are the main subjects of this study. This paper also includes the definition of the term 'timing'; in relation to disruptive innovations. This study focuses on such examples of disruptive innovations in distinct markets: 1) Tesla and 2) Urban Company. Both of these will serve as a depiction of the real-life situations on how ‘timing’ aided them in breaking into their respective sectors. Finally, the research examines the many underlying variables that aided each disruptive company's establishment.

Study Snapshot

Timing plays a crucial role in the success of disruptive innovations like Tesla and Urban Company, with factors like market size, competition, and timing playing key roles in their market penetration.

PopulationOlder adults (50-71 years)

Sample size24

MethodsObservational

OutcomesBody Mass Index projections

ResultsSocial networks mitigate obesity in older groups.

Disruptive Innovations and Deep Market Penetration with Respect to Timing

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