Tourist satisfaction
Pro Research Analysisby 
Searched over 200M research papers for "tourist satisfaction"
Tourist Satisfaction: Key Factors and Implications
Understanding Tourist Satisfaction and Dissatisfaction
Tourist satisfaction is a multifaceted concept that involves evaluating various attributes of a destination. Satisfaction surveys typically use ordinal scales where tourists can express their satisfaction or dissatisfaction with each attribute. It is crucial to understand that negative experiences need to be contextualized within specific evaluations to accurately measure overall satisfaction and its impact on tourists' intentions to return to the destination1.
Comparative Analysis of Tourist Satisfaction Across Sectors
Tourist satisfaction varies significantly across different sectors of the tourism industry. A study in Hong Kong revealed that satisfaction levels differ notably between attractions and hotels. This comparative approach is essential for holistic tourism planning, as the performance of one sector can significantly impact another. The study also confirmed a strong correlation between satisfaction and loyalty, identifying four key antecedents of satisfaction2.
Key Components Influencing Tourist Satisfaction
Research has identified four primary components that significantly impact overall tourist satisfaction: transportation, accommodation, outdoor activities, and attractions. Among these, satisfaction with accommodation, outdoor activities, and attractions has the strongest influence on overall holiday satisfaction. Interestingly, only satisfaction with outdoor activities affects the likelihood of recommending the destination3.
Impact of Satisfaction on Tourist Expenditure
Tourist satisfaction with the tourism offering can significantly influence their expenditure at the destination. A study conducted in Croatia found that among various dimensions of satisfaction, only the diversity of facilities was a significant predictor of tourist expenditure. Other factors such as family income, type of accommodation, past behavior, and length of stay also play crucial roles in determining daily expenditure4.
Dimensions of Tourist Satisfaction
An empirical study identified eight factors of tourist satisfaction with a destination: beach opportunities, cost, hospitality, eating and drinking facilities, accommodation facilities, environment, and extent of commercialization. These dimensions provide a comprehensive framework for measuring and improving tourist satisfaction5.
Satisfaction, Recommendation, and Revisiting Intentions
Tourist satisfaction is closely linked to their willingness to recommend a destination and their intention to revisit. A study in Singapore found that different factors influence satisfaction for various tourist groups. For instance, 'Accommodation and Food' was significant for North Americans, while 'Attractions' were more important for European and Asian tourists. Despite these differences, all tourists expressed a willingness to recommend and revisit Singapore6.
Perceived Quality, Satisfaction, and Word-of-Mouth
The perceived quality of a destination significantly affects tourist satisfaction and word-of-mouth (WOM). Gender and visit frequency also moderate these relationships. For example, the impact of perceived quality on WOM is stronger for female tourists, and the effect on satisfaction is more pronounced during the first visit compared to subsequent visits7.
Seasonal Variation in Tourist Satisfaction
Tourist satisfaction can vary significantly between peak and off-peak seasons. A study in Croatia found that tourists visiting during the peak season reported higher satisfaction levels compared to those visiting in the pre- and post-season. This seasonal variation highlights the need for destination managers to tailor their offerings to maintain high satisfaction levels throughout the year10.
Conclusion
Tourist satisfaction is influenced by a complex interplay of various factors, including destination attributes, sector performance, and seasonal variations. Understanding these factors and their interrelationships is crucial for tourism planners and marketers to enhance overall tourist satisfaction, encourage repeat visits, and foster positive word-of-mouth. By addressing the specific needs and preferences of different tourist groups, destinations can improve their competitiveness and ensure sustainable tourism growth.
Sources and full results
Most relevant research papers on this topic
Tourist satisfaction and dissatisfaction.
Tourist satisfaction and dissatisfaction with destination attributes impact their overall satisfaction and intention to return to the destination.
Observational Study
Highly CitedMake a customer, not a sale: Tourist satisfaction in Hong Kong
Comparing tourist satisfaction between attractions and hotels in Hong Kong reveals significant differences, with a strong correlation between satisfaction and loyalty.
Highly CitedCustomer Satisfaction in the Tourist Industry
Satisfaction with accommodation, outdoor activities, and attractions strongly impacts overall satisfaction with a tourist's vacation, with outdoor activities being the most influential factor in recommending New Zealand as a vacation destination.
Highly CitedSatisfaction as a determinant of tourist expenditure
Tourist satisfaction with facilities diversity is a significant predictor of daily expenditure in Rijeka and the Opatija Riviera, while family income, accommodation type, past behavior, and length of stay also influence expenditure.
Dimentions of tourist satisfaction with a destination area
Tourist satisfaction with Cape Cod, Massachusetts is influenced by beach opportunities, cost, hospitality, eating and drinking facilities, accommodation facilities, environment, and commercialization.
Highly CitedTourists’ satisfaction, recommendation and revisiting Singapore
Tourist satisfaction in Singapore is influenced by accommodation, food, attractions, and culture, with no single factor being significant for all groups of travelers.
Highly CitedDestination perceived quality, tourist satisfaction and word-of-mouth
Destination perceived quality positively impacts tourist satisfaction and word-of-mouth, with stronger effects for female tourists and first visits.
Observational StudyHighly CitedAnalysing tourist satisfaction at a mature and multi-product destination
Leisure service is the main attribute affecting overall satisfaction at a mature and multi-product destination, with no significant differences over time or between tourist types.
How Tourist Experience Quality, Perceived Price Reasonableness and Regenerative Tourism Involvement Influence Tourist Satisfaction: A Study of Ha’il Region, Saudi Arabia
Tourist satisfaction in the Ha'il region of Saudi Arabia is positively influenced by enjoyment, destination loyalty, and image, with regenerative tourism involvement playing a moderating role.
Seasonal variation in urban tourist satisfaction
Tourist satisfaction in Opatija and Rijeka (Croatia) is significantly higher during peak season compared to pre- and post-season visits, with no significant difference found between pre- and post-season tourists.
Try another search
The potential of ocean thermal energy conversion in renewable energy generation.
The role of machine learning in enhancing climate models, environmental monitoring, and conservation efforts.
The influence of sponsor event fit on image transfer in sports sponsorship.
The implications of single-use plastics bans on waste management and environmental health.
Tragedy of the commons
The role of plastic pollution in ocean health and marine biodiversity.