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7 papers analyzed
These studies suggest that the ethical considerations in the use of genetic data in personalized advertising and consumer profiling include concerns about autonomy, privacy, misinformation, discrimination, and the impact on genetic counseling interactions.
20 papers analyzed
The use of genetic data in personalized advertising and consumer profiling raises several ethical concerns. These concerns revolve around issues of privacy, autonomy, misinformation, and potential discrimination. Below is a synthesis of the key insights from multiple research papers on this topic.
Privacy and Data Security:
Autonomy and Consent:
Misinformation and Misuse:
Discrimination and Fairness:
Regulatory and Ethical Frameworks:
Consumer Trust and Relationship:
The use of genetic data in personalized advertising and consumer profiling presents several ethical challenges, including privacy risks, issues of autonomy and informed consent, potential for misinformation, and risks of discrimination. Addressing these challenges requires stringent data protection measures, clear and informed consent processes, accurate representation of genetic information, and updated regulatory frameworks. Building consumer trust through ethical practices is essential for the responsible use of genetic data in marketing.
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