4 papers analyzed
These studies suggest that while video game developers can self-regulate microtransactions to foster better customer relations, players have identified numerous monetization techniques that they perceive as unfair, misleading, or aggressive, which could conflict with UK consumer protection regulations and negatively impact the player experience.
Microtransactions and digital economies in video games have transformed the landscape of gaming, introducing new challenges in consumer protection, ethical practices, and regulation. These monetization strategies have significant implications for fair gameplay, consumer rights, and the psychological and financial well-being of players.
In conclusion, the integration of microtransactions in video games has led to a variety of consumer protection concerns, with players identifying numerous monetization practices as problematic. These practices range from the design of games that encourage spending to the implementation of systems that compromise fairness and transparency. The industry's move towards self-regulation is a response to these issues, aiming to mitigate harm and align with consumer expectations. However, the effectiveness of these self-regulatory measures and their alignment with legal frameworks remain areas of ongoing debate and research.
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